Renault CCaptur

Renault Captur Bids Farewell To Indian Market

Renault Captur has been pulled off from Renault’s product portfolio. The Renault Captur has been removed from the French automaker’s website, thus indicating its farewell to the market. The Renault Captur never made it to the hearts of Indian market. The sales of the Captur were bare minimum. The SUV didn’t receive the mandatory BS6 update till now and Renault is yet to announce the arrival of a BS6 version of the Captur SUV in India.

Renault has sold only 6,618 units until March 2020. This gives an average of 228 units per month, which shows how its demand is very low. And 2020 has been unforgiving for it, as not a single unit was sold this year. This indicates that the SUV was never in the competition.After the BS6 norms came into effect, Renault also discontinued the much loved K9k diesel engine. This meant the demand for the Renault Captur could have gone even lower since it became a petrol-only model. The k9k 1.5-litre diesel engine used to produce 110 bhp of power and 240 Nm of torque.

Its European counterpart (based on the Clio B platform), the India-spec Captur uses the Duster-based M0 platform and had its share of strengths including a great ride and a terrific diesel engine. Even though it was a premium offering with a high sticker price, the Captur lacked the features and the premium feel of the cabin as compared to the rivals in the segment and what they offered.

The Captur was recently updated using the M0+ platform internationally, but updating this for India would have involved additional costs and seeing the dismal sales of the model, Renault seemingly has decided not to give it an update. The facelifted version of the 2020 Captur has gained some minor exterior tweaks such as chrome decor at the main grille which contributes to a slightly sharper look of its front-end, newly designed 17-inch alloy wheels, and additionally introduced new paint options including bright blue shade with a silver-coloured roof.

The company has decided to cut its losses and concentrate on the more successful model in its line-up. Therefore, bringing back a product with no good sales numbers to back its case, seems highly unlikely. Renault is currently focussed on developing mass-market products and is in the final stages of the development of its sub-4 metre compact SUV codenamed ‘HBC’ and rumoured to be called ‘Kiger’.

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